ATC Labs PR
RELEASE ON: TUESDAY, OCTOBER 8, 2024

NEWARK, NJ - ATC Labs, a global audio technology company specialized in audio processing and encoding technologies, today announced several enhancements to its Perceptual SoundMaxTM line of audio processing products and ALCO Professional line of IP Soft Codec Products at the 2024 NAB Show New York, and the 2024 AES Show New York. Based on research into audio AI and machine learning (ML) models, these include:

• ATC Labs Perceptual SoundMax^TM audio processing platform has been enhanced using its new research in high time-resolution Audio AI and ML Models, which excel in providing real-time decisions regarding various audio characteristics. Enhanced audio processing platform using this patent pending technology is being offered under a new “AIdeal AudioTM” trademark and has been integrated across the entire range of Perceptual SoundMaxTM products including Models Q24-Ser, server-based high channel-density product, Model Q24-6111, FM Audio Processor. Model Q24-8888 8- channel audio processor, and Q24-1111 single channel audio processor.

• The Company further announced that it has developed and integrated another new audio processing technology named SpatialMax Immersive Audio into the Perceptual SoundMax^TM platform. This new technology uses adaptive multi-band sound field synthesis driven my AI/ML analysis algorithm to create a much enhanced spatially filling and immersive listening experience. SpatialMax Immersive Audio is being offered in select Perceptual SoundMax^TM based products.

• ATC Labs further announced that it is offering a new configuration of its Model Q24-6111 FM audio processors specifically tailored for HD Radio^TM market. This new model Perceptual SoundMax^TM Model Q24-6111HD offers two additional independent processing paths and I/O for HD2/HD3 processing in addition to a delay compensated digital output for HD1 audio. Additional enhancements in this processor include configurable Digital MPX output, in-box RDS/RBDS encoder and in-box NielsenTM Watermarking option.

• In view of interest from consumer electronics and professional device manufacturers, the Company further announced that Perceptual SoundMax^TM AI and SpatialMax Immersive Audio processing platforms are now also being offered as optimized API across multiple embedded platforms including DSPs, such as ARM and Cadence Tensilica and ARM Cortex processors, Linux, Windows, and MacOS.

• ATC Labs announced a refresh of its ALCO Professional^TM line of IP Soft Codecs which is an attractive tool for high fidelity IP connectivity with remote hosts and reporters as well as for Studio-to-Transmitter links. The product popular for its exceptional sound quality has now been further enhanced with improved robustness to channels impairments and now offers option of Mic audio level normalizations.

ATC Labs is exhibiting some of these new and improved offerings in Booth 759 at the 2024 NAB Show New York on October 9 -10 at the Javits Center in New York City.

"ATC Labs is at the forefront of AI-based audio processing and coding technologies, and we’re pleased to introduce our new AIdeal Audio platform through which we strive to address some of the main challenges of deep ML models in the context of real-time audio”, said Dr. Deepen Sinha, CEO, ATC Labs. “We are in the process of developing some of the most innovative audio processing and codec products on the market and bringing those to our customers. We look forward to welcoming you to our both at the NAB Show New York”.

About Perceptual SoundMax^TM

Perceptual SoundMax^TM audio processing technology combines high-resolution 24-band audio processing technology with psychoacoustic principles and wide-band perceptual models, which ensures the greatest possible accuracy and flexibility in tuning the sound quality for each application. This leads to great sounding audio with consistent loudness that is pleasing to the ear and minimizes listener fatigue. Perceptual SoundMax^TM audio processing has been deployed by some of the largest broadcasters in the word such as Sirius XM Satellite Radio, All India Radio (AIR) and over 100 other small and large broadcasters worldwide. The technology has now been further announced using AI/ML techniques as announced here. The API version of Perceptual SoundMax^TM has been integrated by GatesAir into its Intraplex IP line of codecs.

About ALCO Professional^TM

ALCO Professional IP Soft Codec is a high reliability studio quality audio link. It is suitable for live field reporting, talk shows with remote hosts, and Studio-Transmitter-Links (STL). The product is popular for its outstanding sound quality, high connectivity through firewalls, low latency, and error resilience. It is available as Windows Tablet/PC App, A server configurations that supports up to 16 independent connections from a single unit, and iOS/Android Apps. ALCO Professional has been advantageously deployed by some of the most innovative broadcasters such as New York Public Radio.

About ATC Labs

Audio Technologies and Codecs, Inc., or ATC Labs, is a leading multimedia technology, and products company that creates high-quality, highly-innovative audio and video signal processing technologies and products. Founded in 2004 by former Bell Labs leading audio researcher Dr. Deepen Sinha, and rising of a world-class team of engineers, ATC Labs operates a design, test, and development center in Newark, New Jersey, as well as a software and technology development center in Noida, India. For more information on the company, visit the Web site at https://atc-labs.com/ .